Why We Use AI to Help Draft Our Blog Posts

Generated by AI, prompted and edited by Maxwell Chalkin, EVP, Managing Director and Chief Digital Officer

At MKP, we specialize in helping financial services organizations communicate clearly, confidently and authentically—especially during moments of change. That mission demands our full attention, and we believe our time is best spent serving our clients, not writing 100% of our thought leadership content from scratch.

Cybersecurity Awareness Month: How Banks Can Lead the Charge

Generated by AI, prompted and edited by Maxwell Chalkin, EVP, Managing Director and Chief Digital Officer

October is Cybersecurity Awareness Month, and for financial institutions, it’s more than a calendar event—it’s a call to action. As stewards of sensitive data and customer trust, banks must not only protect their systems but also empower their customers and employees to stay safe online.

Seizing New Marketing Opportunities

By Pamela Reich, Content Strategist

From the earliest barter system for the exchange of goods and services thousands of years ago and the advent of coins and paper money centuries later to today’s sophisticated digital solutions, the evolution of payments reflects important changes in societies and economics. The evolution of technology continues to accelerate how people and businesses transact.

The Role of Physical Branches in a Digital Era

By Jackie Berkoff, Project Manager, Brenna Donahue, Assistant Project Manager and Jasmin Rosen, Assistant Project Manager

In today’s digital era, the banking landscape is rapidly evolving, with traditional brick-and-mortar banks facing competition from online banks that offer convenience and efficiency to tech-savvy customers. A few MKP team members discuss their different views on whether physical branches are necessary.

Enhancing Customer Engagement Using Interactive Digital Content

By Brenna Donahue, Assistant Project Manager

With advances in technology, marketing professionals are publishing an increasing amount of digital content across all industries, including financial services. But, with a slew of marketing materials hitting customers’ inboxes, smartphones and social media feeds daily, what can you do as a company to garner the attention of those aimlessly scrolling? What steps can you take to make your content stand out, generate brand awareness and attract leads?

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